News
Strategie.cz – section: Appendix/S Retail
22nd September 2011
page: n/a
author: Pavel Pichl
http://strategie.e15.cz/prilohy/s-retail/verime-v-exkluzivitu-nabidky-700652
On the face of it OC Palladium seems to count for a big competitor to Kotva department store. However if you look further you fill find that each of the stores targets to a very different group of consumers. Our customers seek for a unique selection of Czech and other quality brands, says Petra Kůlová, marketing director of Markland, Kotva department store´s owner.